Privacy Policy

Thank you for your interest in Mercy For Animals. Your privacy is important to us. Please read below for details regarding our use of the information you provide to us.

Please also note that this policy applies only to websites and publications maintained by MFA and not to external sites or affiliated organizations and companies. Refer to the privacy policies of the respective organizations and companies for more information.

How Does MFA Collect My Information?

There are various places on our websites and other publications (both online and print) where you are able to enter personal information, including the following:

  • E-newsletter sign-up forms
  • Vegetarian Starter Guide request forms
  • Online store
  • Donation pages
  • Contests, surveys, and petitions
  • Vegetarian pledge forms
  • Volunteer sign-up forms

In addition to information you submit, MFA’s website, like most websites, uses cookies to remember some details about visitors, such as their language preferences or the contents of their shopping carts in the online store. These are not used to store personal information. MFA’s website may not honor “do not track” signals that it receives from visitors’ web browsers.

How Is This Information Used?

The details you provide are used to send you updates and information about MFA and our campaigns and programs, including events, activities, appeals, donation opportunities, vegetarian eating tips, and news.

We also use the information to improve our websites and campaigns. By collecting visitor behavior statistics, we are able to measure interest in our various campaigns and programs and use this information to better serve you and make our advocacy efforts more effective.

How Is My Information Protected?

MFA uses advanced security protocols to ensure the privacy of your information. We do not rent, trade, or sell email addresses. Any financial information is sent via a secure server and encrypted for your protection. MFA does not see, store, or retain credit card numbers. Credit card information is submitted directly to Stripe, a third party that processes the financial transactions. For more details about the information security offered by, you may visit their website at and view their terms of service.

We work with other reputable organizations and occasionally make names and mailing addresses of donors available to them. If you prefer that your information not be exchanged, please email us at, unsubscribe from MFA’s mailing list using the link provided below, or call 866-632-6446.

Unsubscribing From Our Mailing List

If you are currently receiving regular emails from us and wish to unsubscribe, you may do so by clicking the "unsubscribe" link at the bottom of the emails. Alternatively, you can click here and enter the email address to be unsubscribed.

California Online Privacy Protection Act

California is the first state in the nation to require websites to post a privacy policy. The California Online Privacy Protection Act protects your right to visit our site anonymously. In accordance with the Act, MFA is providing you with a notice that our website may not honor “do not track” requests enabled through browser configurations or software.

Notice For Minors

Minors should not submit their personal information, such as name, address, phone number, or other identifying information, through this website. If you have inadvertently submitted such information, you can delete any content you have posted by contacting MFA at You should be aware that removal of content may not ensure complete or comprehensive erasure of that information from the internet or third-party archives.


When you visit this website, we may re-target advertising to you, through online and offline methods including email, display media and direct mail. This advertising may be directed to you because you visited or logged in to our website. When we generate this advertising, we may work with a data partner to “match” your online IP address to likely or potential corresponding household or email addresses, and thus target or retargets ads to you based on your interest in our website. You may opt out of this service by emailing

Additional Questions

This policy is effective as of December 5, 2017, and may be amended from time to time. Any amendments to our privacy policy will be posted as a notification on this page.

If you have questions about our privacy policy, please contact us here.

If you would like to view or make changes to your personal information, please contact us here. An MFA representative will be happy to assist you.